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It will be interesting to see how this plays out. Between the GPDR imposing costs on the advertising model and Google being pressured not to go into China, its more pressure on the top line of earnings.


Google would be fine, because Google's competitors (especially small ones) would suffer more than Google itself.

However EU users would suffer from GDPR fallout:

- Less services (due to lack of competition).

- Annoying cookies/privacy questions, force by GDPR.




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