This is a bit shameful. Publicly ousting AWS because they basically don't want to join Cloudflare's little attempt at market domination named, in 1984 style, Bandwidth Alliance. Any attempt AWS makes or for that matter any company makes to build a moat around a business can be categorized as anti-consumer behavior. Of course, AWS should do their best to make sure they make it harder for their customer to leave on a dime while at the same time doing their best to keep them happy. Why wouldn't any business do that? It's not a charity. The entire cloud infrastructure providers could be seen the same way, you build your infra in the cloud and it'll become significantly more difficult to move away to your own datacenter at some point in the future. This is well know yet, that's not an issue raised here but asymmetric bandwidth cost is the axe Cloudflare chooses to grind?

It seems to be an egregious and opportunistic move by Cloudflare to go after AWS right as their parent CEO steps down after a divorce.