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Apple, with all the compute and talent anyone could ask for, did not manage to create a frontier LLM model and was forced to bite the bullet and include GPT in their coveted walled garden in order to keep up and not be left behind in our current AI-Hype-(bubble) mania. I suspect this hurts their ego greatly and thats why they feel compelled to "talk trash". Saltiness wont get them anywhere though. I hope they manage to pull through. It would be a shame if they also went where Microsoft currently is.



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