>then the artists have a shot at people actually purchasing the music.
Or they'll just pirate it.
>So I definitely think maybe they need to hike the price to $25 or $30 per month.
Spotify will charge what the market will pay. They think that $10 a month is the sweet spot, any more and they will lose more revenue in lost subscribers than they gain.
>Cable TV doesn't give you unlimited everything but we pay like 10x that per month and we still have to listen to the ads in many cases.
And cable TV is currently losing subscribers. I'm not sure that's a business model you want to emulate.
Or they'll just pirate it.
>So I definitely think maybe they need to hike the price to $25 or $30 per month.
Spotify will charge what the market will pay. They think that $10 a month is the sweet spot, any more and they will lose more revenue in lost subscribers than they gain.
>Cable TV doesn't give you unlimited everything but we pay like 10x that per month and we still have to listen to the ads in many cases.
And cable TV is currently losing subscribers. I'm not sure that's a business model you want to emulate.