It says a lot about the state of the web that both Apple and Google are looking at publishers and saying "Look, if you won't fix your websites, we'll fix them for you" (Google in the form of AMP on mobile devices). However, as one of those who subscribes to the opinion that AMP breaks the web, I greatly prefer Apple's approach.

It makes me wonder how many publishers at national newspapers and magazines are even aware of what’s going on.