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Simple, because people would buy it instead of the more expensive new iPhones. They don't want unit sales anymore, they want ASP.


Firstly, final phone price doens't matter. Margins matter. These phones are old hardware; it's not inconceivable that mass-producing them would yield margins just as good (if not better) than the cutting-edge.

Secondly, Armament Systems and Procedures? Active Server Pages?



Average Selling Price.




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