"Our router can route an astonishing 2,000 packets per second! No other router can offer you this sort of performance! Blockchain. Go ahead. Ask our competitors if they can match this. You'll find their jaw drops and that they'll tell you that this level of performance shouldn't even be possible on commodity hardware! Our experts hand-tuned the multi-billion parameter neural nets our product uses. The competition wouldn't even dream of putting neural nets of this scale into their routers. That's how far ahead we are on this. You can't get this sort of performance from anyone else in the business!"
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That made me chuckle. I cringe at exaggerated, buzz-wordy, vague sales-copy as much as the other person, but isn't it shown to work (by Apple et al)? I'd be interested if you or anyone else have examples of to-the-point landing pages / sales-copy with zero exaggeration and gimmicks.
I liked the WhatsApp's back in the day [0], but they had a lot going for them and didn't need any extraordinary claims. MissiveApp [1] is another one that feels comfortable, to me.
