We're building a privacy-aware session replay and analytics tool.

Basically this means we're looking at providing tools to allow our customers to capture the minimum amount of data to visually reconstruct playback with the absolute minimum personal data (if any).

From the analytics data we can capture aggregated data on frustration/flow/etc.

This is a drastic simplification of what we do, but the scale we're working on and the opportunity to do the right thing in this space is what keeps me here.