I'd have accepted that description for Casio G-Shock.

Rolex is for people with more money than taste, and who want you to know it.

Or maybe Rolex caters to people who have money and like watches?

From what I have seen in the watch scene, a rolex is the equivalent of driving an enormous 4wd, its compensating for insecurity or to show off more than appreciation for watches.

Someone who actually likes watches is more likely to go with something premium from Seiko or Tag Heuer

Two things can be true at once