Yeah me too. Google's cloud APIs especially the location related ones have always been a royal pain to use due to limits and really weird policies around how you are allowed to use them (for example, you have to provide attribution, you cannot use them in vehicles, you can't cache, you can't scrape, you can't create content from Maps content, you can't use it near a non-Google map, you can't use it in certain territories, etc.)

I'd much rather have a service that I just pay for and I can then use however I want.