I think a more useful life lesson is that an organization's motto is not a useful measure of its true internal or external ethics - regardless of what it says - regardless of the type of organization.
A motto is, by definition, marketing.
Even more generally, I worry about the trend on social media to value words so much more than actions.
Or better yet, that a large corporation and a mega corporation are two different beasts.
The latter needs to be regulated.
I disagree that a motto is just marketing fluff. Especially in smaller companies, a mission statement can provide guidance that, in practical terms, acts as a tool for decision making for every employee in the organization (and to some extent, partners and clients)
But once they’re large enough where they could collapse the world economy if the CEO snorts a bad batch one day and decides to fire everyone, then that type of stuff is meaningless.
A motto is, by definition, marketing.
Even more generally, I worry about the trend on social media to value words so much more than actions.