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AdmiralAsshat
on June 28, 2021
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Sriracha hit revenue of $150M a year with no sales...
Interestingly, when ATK did a tasting panel on Sriracha sauces, they slightly preferred the Kikkoman brand over the original:
https://www.youtube.com/watch?v=bBLvKe9vors
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https://www.youtube.com/watch?v=bBLvKe9vors