There's certainly a class of enterprise salesperson that's done very well out of IT projects with buzzword-centric explanations the client thinks they should get "leveraging the synergies of AI-driven Big Data Cloud Blockchain" because they've heard the words in all the right reports and these are definitely cutting-edge, blue-sky thinking people. (Sure, there's a for dummies explanation that it's a database with some analysis tools buried in there, and they told the salesperson the business problem that needs a database, but the mumbo-jumbo is the pitch for why its a better way of solving a business problem than a regular database)