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I have the 13 Mini. Multiple people have asked me what it was and then commented that they wish they knew about it when they got their current phone.

I think sales are probably limited significantly by the marketing plan of both Apple and the carriers that sell phones - I'm sure that the larger phones are more profitable.



Agreed. I love my 12 Mini, and my SE's before that. I'm also anti-case so the phone looks extra small compared to most. Fun to have someone take our photo with the phone, cause they always ask how ancient it is and are shocked to hear it is newer than the phone they have! Non-existent marketing doesn't help


When I bought the 13 Mini, it wasn’t even an option on their /iphone landing page. I only saw it when I clicked into the store.

Edit: Yup, it’s nowhere to be seen on apple.com homepage. They don’t push it at all.




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