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Get your customers to rethink their decision to unsubscribe with this 1 word (copyhackers.com)
6 points by LanceJones on Nov 7, 2011 | hide | past | favorite | 3 comments


Same here. I'd like to see real data. Personally if you are spamming me and I want to unsubscribe, having the word "quit" will likely hasten my decision in much the same way I'd like to hit something and smash it if I am frustrated.


Exactly the same for me. When I have already reached the decision to stop receiving emails those words would be an even stronger indicator that "quitting" is exactly what I want!


I'd be interested to see some stats from some a/b testing on this.




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