An interesting trend that's been picking up more and more in recent years is the Artificial Reality Game (ARG). It feels a lot like the natural evolution of the creepypasta.
For example, a recent one that I've been watching videos about is called 10 Tapes.
It follows the story of a young guy who moves into a new apartment and begins to discover odd notes and messages around that seem tailor-made for him. What makes it so compelling though is the format. It all takes place on Tiktok, and the notes and tapes that he finds all have puzzles for him to solve. Because of the interactive nature of the medium, he crowdsources solutions for the puzzles which lead him down a rabbit hole of more tapes and puzzles to solve.
It's very reminiscent of a creepypasta, but the interactions with the audience make it more intimate and really draws you into the narrative. Whole communities popped up trying to find any tidbits of info in the videos he would post. There are other examples of ARG's that remind me of creepypastas, but I'd highly recommend checking out this [0] overview that discusses and analyses 10 Tapes if only to appreciate the level of effort that people are putting into art like this.
For example, a recent one that I've been watching videos about is called 10 Tapes.
It follows the story of a young guy who moves into a new apartment and begins to discover odd notes and messages around that seem tailor-made for him. What makes it so compelling though is the format. It all takes place on Tiktok, and the notes and tapes that he finds all have puzzles for him to solve. Because of the interactive nature of the medium, he crowdsources solutions for the puzzles which lead him down a rabbit hole of more tapes and puzzles to solve.
It's very reminiscent of a creepypasta, but the interactions with the audience make it more intimate and really draws you into the narrative. Whole communities popped up trying to find any tidbits of info in the videos he would post. There are other examples of ARG's that remind me of creepypastas, but I'd highly recommend checking out this [0] overview that discusses and analyses 10 Tapes if only to appreciate the level of effort that people are putting into art like this.
[0] - https://www.youtube.com/watch?v=24XGxSdZmyI