Of course they are. There is a lot of money in family friendly entertainment. Take movies for example. On average, the more family friendly rating, the more popular. G rated movies are the most profitable while R rated movies are the least profitable.
Have you checked that assertion? Because it didn’t ring true to me based on what I remember (which was that PG-13 tends to be the sweet spot), and it doesn’t match the data I can find, e.g.:
PG-13 is far and away the leader in terms of both highest-grossing films and percentage of box office revenue; R-rated films are actually the second in terms of highest-grossing and, depending on the year, bounce around between second and third. G-rated films, by contrast, are at the bottom across the board.
There is a difference between “family entertainment” and “adults-only” which matters in terms of the discussion around Tumblr’s content. If we’re using MPAA ratings as an analogy, Tumblr’s “no porn” position isn’t “everything must be G-rated,” it’s “nothing can be NC-17.” One can argue about whether the latter is a good stance to take, but it’s important to be arguing about the actual restriction.
You could both ne right. G rated films generally use no-name or d-list actors and aren’t trying to impress for awards in almost any category. They tend to be low-budget/high-profit. If we are talking revenue, PG-13 for sure. Profit? I would put my money on G.
Disney has released something like 5 G-rated movies to the theaters (excepting nature films) in the past 15 years. PG is plenty family friendly enough.
