That doesn’t make for a compelling buy signal. In principle, you should buy a stock because you believe you will be repaid in dividends over time. If the ship is sinking, even slowly, those dividends are not terribly appealing.

By the end of the decade people will feel about Facebook the way they feel about Game of Thrones.

Vaguely remember when it was a big deal, but not why.

This undervalues Facebook's social network moat, which is honestly what they should be leaning into: a more interactive Yellow Pages / local groups directory.

That's much harder for competitors to disrupt, especially when you give people tools to amass and customize content on their pages. E.g. wiki's, info, etc.

There's no moat.

Inertia isn't a moat.

Source: I've re-spanned my social graph several times since Usenet.

It's fine. People aren't corporations.