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NBCUniversal’s Linda Yaccarino Is in Talks to Become Twitter CEO (wsj.com)
14 points by throwaway81523 on May 11, 2023 | hide | past | favorite | 7 comments


"NBCUniversal’s head of advertising Linda Yaccarino is in talks to become the new CEO of Twitter, according to people familiar with the situation.

Ms. Yaccarino, chairman of global advertising and partnerships at NBCU, has been with NBCU for more than a decade,..." (per TFA).

She is on CNBC right now but I don't know whether it's live, or archive video about something unrelated, or whatever.



This sounds like the end of Twitter's tech culture.

I don't think we will be seeing a stack rewrite as Musk claimed a while ago.


If this is true, it's extremely shocking... Musk put in all that time, effort, and money to wrest control of Twitter away from woke liberals, and now he's going to hand it over to... an ad exec from NBC?! If this does turn out to be correct, Twitter's financial situation must be extremely dire and this is a hail mary to get back in the good graces of advertisers. But it also means the brief window of balanced moderation since Musk took over is likely coming to an end.


“Balanced moderation” lol. Well you’re in luck. Folks have been digging through her likes and follows on Twitter and it looks like she’s leans fairly right.


She's NBCU's advertising bigwig, which is separate from the editorial department.


Do you think the one doesn't influence the other?




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