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From the same author: https://giannirosato.com/blog/post/image-comparison/

"Considering JXL has been endorsed by Facebook, Adobe, Intel and the Video Electronics Standards Association, The Guardian, Flickr and SmugMug, Shopify, the Krita Foundation, Serif Ltd, Gaia Sky, and many more, the market is most certainly interested. My current optimistic hope is that JXL takes off outside the web among professionals working with tools like the Adobe suite or alternatives, and camera manufacturers, smartphone OEMS, and others take notice & begin to think about JXL more seriously. The benefits cannot be ignored, and it is (in my opinion) the only image format that is in every way superior to JPEG & offers a concrete future for the many existing JPEGs on the Web & beyond."



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