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Would you prefer a Sofa As A Service?

Our cheap ikea couch keeps lasting, preventing us from buying a nice, new one. We can't throw it out of it's not broken.

It is long known that companies who sell good quality products go out of business after a couple decades at most, they saturate their market and because no one needs to renew, the company dies.

Ironically ikea HAS to sell quality (for price) because they are such a big brand. Their stuff is great quality for price, so people keep coming back for upgrades, when they can afford it.



Life's about "experiences" not owning property!


There’s a psychological safety in knowing that something is yours and it can’t be taken away; that you’re not beholden to someone else for it.

I think the proliferation of subscriptions in modern life has contributed to quite a bit of anxiety.


So one should not own a sofa? Sitting on a sofa is a near-daily experience I'd like to be able to keep having, which is why I buy quality.


> Life's about "experiences" not owning property!

Life is about being happy.




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