I'm missing your point at the moment but likely Ford due to parts/service center access if they're equal. Depending on how slightly better it is and whether I plan to keep it long term to where I might need to get things on it repaired I might hop over to the Tesla. Can you elaborate a bit on where we're going with this?
I was trying to say, Tesla is now a toxic brand not because of their product quality, but because of what their CEO is doing... at least for a lot of people the behavior of the corporation and people in it plays a role in buying products.
So it's a question of if Firefox and Chrome are just competing in quality. I can see people swearing off Chrome because of Google, as well as the same with Firefox because of its activism.
That's true but the general populace does not care enough unless you commit a PR suicide which is difficult when your company PR isn't bound to a single person.
Most people don't even know who the CEO of Google is so even if he were to be found with 17 mutilated kids in a moldy basement it won't have the effect Musk's 'tism has had.
Most people don't realize how they're being fucked over. My parents use adblockers because I set them up and they're not even that old, a lot of people believe surveillance is good and even on HN where privacy is a big thing many use less private products because the alternative is mildly inconvenient. The best way to convert them IMO is to offer them a more intuitive and snappier experience, especially on cheap older machines where it's really noticeable and nice integrations into things like email, pdf, etc. Just make their life as easy as possible with as little setup as possible.