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The study looks at 11 occupations in Denmark in 2023-24.

Maybe instead look at the US in 2025. EU labor regulations make it much harder to fire employees. And 2023 was mainly a hype year for GenAI. Actual Enterprise adoption (not free vendor pilots) started taking off in the latter half of 2024.

That said, a lot of CEOs seem to have taken the "lay off all the employees first, then figure out how to have AI (or low cost offshore labor) do the work second" approach.




>"lay off all the employees first, then figure out how to have AI (or low cost offshore labor) do the work second"

Case in point: Klarna.

2024: "Klarna is All in on AI, Plans to Slash Workforce in Half" https://www.cxtoday.com/crm/klarna-is-all-in-on-ai-plans-to-...

2025: "Klarna CEO “Tremendously Embarrassed” by Salesforce Fallout and Doubts AI Can Replace It" https://www.salesforceben.com/klarna-ceo-tremendously-embarr...


2025 US has some really big complicating factors that'd make assessing the job market impact really hard to gauge.

For example, the mass layoffs of federal employees.


Surprisingly, Denmark is one of the easiest countries in which to fire someone.


Workers in denmark are almost all unionised and get unemployment benefits from their union. So it's pretty directly because of the unions that it becomes such a small issue for someone in denmark to be laid off.




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