Putting such absolute choices in front of people basically never works. Those conductive to such and argument have already become vegetarian.
But there's a much bigger percentage of people that would be willing to eat meat less, without fully stopping. Turn meat into a delicacy you indulge in, not the default base to prepare every meal on. Try some indian food, or stuff from other cuisines that rely less on meat. Make that twice a week, you'll probably enjoy it, maybe even save some money.
Sure it's absurd to imagine that people make 0/1 choices, however it's also absurd to reject a 3-line shortened proposition because it seems absolute.
> Those conductive to such and argument have already become vegetarian
Choices are more complicated than "being conductive", for exemple
- opinion change: you're not totally against the idea but not convinced neither. If you're open minded, learning something new or being witness of a context change can make you reevaluate.
- Motivation: there's thinks in your life that occupy your brain and you don't feel free to start another change now, but you might being more disponible to self-actualisation later.
- Event-Trigger: An inspiring talk, movie, or discussion with a friend sometimes trigger you to reconsider your position. I know cold showers aren't that hard and they're great for the body and the mind. I never had to courage to start that new habits but a convincing and motivating HN post might be the trigger to a routine.
> Putting such absolute choices in front of people basically never works.
Indeed. Faced with that absolute choice, I'd pick eating meat and dismiss the entire line of reasoning about meat.
And quite frankly I wouldn't even feel guilty about it: I'm pretty sure I'm already doing more than the average to lower my emissions. As a trivial example: I pretty much use public transport all the time and don't have a car. This alone probably puts me above the average american vegan driving an SUV to go from their suburbs to anywhere, in terms of carbon footprint reduction.
But there's a much bigger percentage of people that would be willing to eat meat less, without fully stopping. Turn meat into a delicacy you indulge in, not the default base to prepare every meal on. Try some indian food, or stuff from other cuisines that rely less on meat. Make that twice a week, you'll probably enjoy it, maybe even save some money.