I paid with my attention (and then later I paid __again__ for the incorporated advertising costs when I bought the advertised product). They can't have it both ways.
I believe the point is that advertisements are placed all over in the real world, and they are targeted based on demographics pf the area just as much as Google would be targeting ads at you.
Who handles the support for Outside?
In other words, by implicitly paying with “attention” you agreed to the contract which has no support, you cannot then complain about having no support.
Targeting ads at an aggregate demographic (like you would with a billboard) is not the same as targeting ads at a specific person because they match a desired demographic. It would be more like some guy with a sign recognizing you and running up to you to wave the sign in your face specifically.
Also: I would argue that there is support for "Outside", as you put it. Fire dept/ambulance/police for emergencies, government at various levels for some things, utility companies (e.g. if a water line broke or whatever), etc, etc.
I think you're saying that ① the attention you pay to ads is equivalent to the sums Google typically charges paying customers, ② the help pages Google provides to you aren't equivalent to the support Google provides to paying customers and ③ the difference is unfair. Do I understand you correctly?
That money passes through several transactions. You're a customer of shops that are customers of manufacturers that are customers of Google. We don't generally treat customers of customers of customers as customers, so I'm not surprised that Google doesn't.
I suppose you could argue for some sort of tracking system that would give Google data to prove that you do in fact buy what you buy, so Google would know that you aren't a penniless hermit, customer of noone and source of no money. I can see some disadvantages to such a system though, and I think you can too.
