I love Proton but the idea of subscribing and committing to renew annually is a turn off. There's probably be a huge market behind the psychology of this.
They should offer a lifetime option for the core service and monetize the add-ons and new features.
Yea I’m in a position where I can’t splurge on things at the moment and basically I would be simply paying for email filters since Proton’s free tier only lets you create one.
Paying for a service that you use on an ongoing basis and that is very important (like email) is probably the best possible choice, since it aligns what you're paying for and what the company is working on. In the model you suggest the core service will atrophy slowly because the money is in the add-ons. This is why I'm happy to pay annually for my Fastmail account.
They should offer a lifetime option for the core service and monetize the add-ons and new features.