What you might not be considering is they didn't need a $60k+ oversized truck to go commute to their office job or a massive $70k 3-row SUV just because they have one kid now. That's the other side of my comment.
Not only do people tend to ignore (or even actively vote against) cheaper options they tend to then massively overbuy their more expensive form of transportation, at least if what they cared about was cost.
But it's not about cost. It's about comfort, style, lifestyle image projection, personal enjoyment, and more. Cost barely figures into it for so many.
If I were to ask the people I know "how much do you spend on transportation monthly on average", most probably wouldn't come close to having an answer. Many might be able to say their car payment. I doubt many would come close to factor in all the rest of their costs. It's crazy to me to see people balk at a $3 train fare to go into the city, "that's expensive!". Then when we calculate the cost for them to drive their oversized truck into town and back it's more expensive.
The premise you established is a false dichotomy. Original text:
> If Americans were price conscious about transport they wouldn't be driving $60,000, 15mpg, oversized pickup trucks to go drop off their kids at daycare and commute to their office job, they'd be riding the bus.
In reality, those are not the only two choices.
Riding the bus is extremely expensive unless your time is free, so that needs to be taken into account.
One can get a cheap efficient car and have all the time-saving benefits of a car and all the cost-saving benefits of a cheap one.
> One can get a cheap efficient car and have all the time-saving benefits of a car and all the cost-saving benefits of a cheap one.
They could, but they often don't.
The top selling passenger vehicles in the US are a pickup truck, a pickup truck, a small SUV, a pickup truck, a mid-sized SUV, a mid-sized SUV, a pickup truck, then finally a full-sized sedan, then a pick up truck, and then a compact car. I guess we're just all farmers and off-roaders here in the US. Maybe one day we'll get paved roads to commute to our office-based farming jobs, 'till then I guess we really need all that ground clearance.
You think all these people are basing these purchasing decisions of buying those pickup trucks entirely because its the more cost effective option to go get groceries and go to their office job?
