The Blu-Ray drive is basically no added cost since the games were already distributed on optical disks, it’s like how the PS2 was one of the most popular DVD players. The problem with the Xbone was that, at least judging on their marketing at the time, Microsoft was far more focused on broadening the scope of the device beyond games while Sony stayed focused on gaming. That’s why I bought a PS4 despite previously using an Xbox 360.
Xbox One/PS4 is when both sides standardized on BluRay.
When Xbox360 and PS3 came out, the format war was only just starting, and the consoles were on either side of it.
PS3 came with a BluRay drive and the games were delivered on BluRay.
Xbox360 came with software support for HDDVD, but the actual disk reader hardware was a DVD reader (famously, a large off-the-shelf part selected at the last minute that required a redesign of the cooling system to accomodate its size), and the HDDVD drive was an optional add-on that nobody bought.
The fact that every PS3 could read BluRay, but you needed a special extra to play HDDVD on Xbox 360 is arguably the main reason BluRay won the format war.
Which is probably why Microsoft decided to focus so much on media features for the Xbone. What they should have considered was that they had won the Xbox 360 generation by being a better game platform; it should really be no skin off Microsoft’s back that Blu-Ray won the format war.
> it’s like how the PS2 was one of the most popular DVD players
I worked for a Sony dealer when the PS2 launched, and they wouldn't give us one :-/
What I thought at the time was insane was that they were still selling a 200-disc carousel CD changer, and DVD version of the same thing (same box, different shade of silver grey, different drive mechanism, two chips different on the PCB) - but they had no plans to sell a 200-disc carousel PS2.
Imagine if you could have had all your movies, audio CDs, PSX, and shiny new PS2 games in one big box, tucked away out of sight, with your spiffy new 576p projector and 5.1 speakers hooked up to it!
The Blu-Ray drive is basically no added cost since the games were already distributed on optical disks, it’s like how the PS2 was one of the most popular DVD players. The problem with the Xbone was that, at least judging on their marketing at the time, Microsoft was far more focused on broadening the scope of the device beyond games while Sony stayed focused on gaming. That’s why I bought a PS4 despite previously using an Xbox 360.