> Fast forward to 2014. Blogs are old news now, but they're still a great tool.
Yep. This year I noticed & appreciated the way Tesla used their blog to defuse ugly PR situations. I saw various startups and Fortune 500s use their blogs in various ways to talk up a pivot or to open lines of communication to a new audience. We see blog posts here on HN all the time. And a client of mine who was pretty much blogs-are-dead for the last couple of years decided last week to start a blog and commit to it. (Later they decided that they didn't want to show the actual blog post dates anywhere because they weren't sure they could keep their enthusiasm going...heh)
http://www.sjgames.com/ill/archive/November_22_2014/The_Dail...