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Interesting use of the term Rack Rate in the article -- I had to google it: The published, full price for a room in a hotel that has not been pre-booked [1]

[1] http://en.wiktionary.org/wiki/rack_rate




"the official or advertised price of a hotel room, on which a discount is usually negotiable."


Look on the door in the room, and it'll show the rate, which is typically far greater than what you paid (typically 2-3x)


I had never heard of that phrase before either - and I'm a consultant. ;-)


"Rake Rate" is a pretty standard term in consulting.




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