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Societal views change. Moving from the Jabra Jawbone to AirPods it seems like it went from “that asshole business guy” to “literally everyone” in no time. When I was young, talking on a Bluetooth headset while walking down the street was worthy of derision. Things have changed a lot since then.


To go back way further, wasn’t Sony worried about the Walkman initially because the only people who wore headphones at the time out and about tended to use them for hearing aids at the time?

That’s what I remember hearing.

Obviously that changed when they got super popular. Your AirPods comparison is fantastic I had totally forgotten the phenomenon of “blue tools”.


Yeah. There was a period when the Borg look was widely seen as representing “At any moment someone more important than you could call me.”




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